23       magnificent hair the ideal haircut is a matter of opinion. short or long – it’s a matter of taste. looking at the hairdos that tom kroboth has “staged“, one can without doubt truly refer to them as art. this is also why kroboth, european artistic director for the cosmetics brand aveda, won the aipp (association internationale presse professionnelle coiffure) “grand trophy award 2007 - 2008“ with his unusual hair sculptures – the most important award in the hairdressing industry. hairy and magnificent!